To Market, To Market

Tuesday, October 6, 2020, 9:00 AM - 12:00 PM
Tuesday, October 13, 2020, 9:00 AM - 12:00 PM
Tuesday, October 20, 2020, 9:00 AM - 12:00 PM
Tuesday, October 27, 2020, 9:00 AM - 12:00 PM
Tuesday, November 3, 2020, 9:00 AM - 12:00 PM
Tuesday, November 10, 2020, 9:00 AM - 12:00 PM

This exciting six-week class will help you develop a product or service from start to finish! CCE Agriculture Educators David Cox and Jim Barber have partnered with area Farm Business Management Specialists Mariane Kiraly and Nicole Tommell and Agriculture Economic Development Specialist Laura Biasillo to offer “To Market, To Market,” a six-part series virtually and in person at four regional locations to make your learning experience comfortable, safe, and flexible.

Participants will learn how to develop and screen an idea, analyze current trends, determine pricing, manage marketing and distribution, access funding, test a prototype, consider legalities, manage risk, navigate regulations, and much more. A logical, process-oriented curriculum will lead to dynamic business plans that create new economic opportunities in the region.

This series will run Tuesdays, October 6, 13, 20, 27; November 3, 10, from 9 a.m. to noon. Choose to attend virtually or in person at locations in Binghamton, Hamden, Cooperstown, Cobleskill, and Norwich, if health regulations allow. The cost is $25 per person for entire series. Pre-registration is required by October 1, 2020, at https://reg.cce.cornell.edu/to-market_212. For more information, contact David Cox, 518-234-4303, ext. 119, dgc23@cornell.edu; or Jim Barber, 607-547-2536, ext. 227, jrb248@cornell.edu.

“To Market, To Market” is supported by the 2019 Chobani Community Impact Fund.