Brownbag Virtual Food & Farm Business Planning Series
Brownbag Virtual Food & Farm Business Planning Series
Thursdays, March 16th, 23rd, 30th, April 6th, 13th &
20th
Noon-1pm EST
Zoom
Join
Cornell Cooperative Extension of Broome County for a six-week virtual series
focused on helping your create, or refine your farm, or food business, business
plan. Each week we'll hear from experts in the field focused on different
aspects of the business plan. The sessions will take place on six consecutive
Thursdays, starting on March 16th, from noon to 1pm via zoom. There is no cost
to join the sessions and the sessions will be recorded. But attending will
enable you to ask questions of the presenters to be able to apply the concepts
to your farm operation.
- Session One
(March 16th): All Things Legal -- Keegan J. Coughlin & Caroline L.
Myrdek, Coughlin & Gerhart LLP à The
presenters will cover the typical business structures for farms and food
businesses, the pros and cons, and walk thru the process for business
formation.
- Session Two
(March 23rd): The Three Financial Statements & How to Make Decisions
-- Steve Hadcock, Capital District Area Ag & Horticulture Team à The presenter will discuss the three financial statements
utilized in business operations (income statement, balance sheet &
cash flow statement), the components required to create the statements,
and how to make decisions based on the statements.
- Session
Three (March 30th): Setting Up Systems for Keeping Records (Income,
Expenses, Loan Payments, etc...) -- Mary Kate Mackenzie, South Central NY
Dairy & Field Crops Team à The
presenter will talk about methods for tracking income and expenses, loan
payments, etc… and why we do this.
- Session Four
(April 6th): Telling Your Story Through Social Media -- Molly McManus,
Communications Coordinator, CCE Broome à Our
presenter will discuss how you can use social media to tell your farm or
food business story, best practices, and a social media calendar you could
use to create efficiencies in marketing.
- Session Five
(April 13th): Human Resources On Your Farm - Yes, your family is
considered farm labor! -- Liz Higgins, Eastern NY Commercial Horticulture
Team à Our presenter will discuss best practices
and approaches for human resources on your farm. How to create job
descriptions and compensation packages to match farm responsibilities.
- Session Six
(April 20th): Financing Your Farm Dream à We’ll hear
from some agricultural lenders on how to finance your farm dream. They
will discuss various loan programs for both farms and food businesses.
We can't
wait for you to join us for the session! Registration is required to receive
the zoom links for the series. Any questions can be directed to Laura Biasillo
at lw257@cornell.edu. Registration for
the zoom series can be found here.
Last updated March 16, 2023